Possibly, depending on the jurisdiction's naming rules and existing trademark or other rights. DBA registration does not necessarily establish exclusive rights.

Under Swyft Filings' DBA service, customers provide the proposed DBA name, jurisdiction, business category, and a brief description. The filing is then reviewed and submitted to the appropriate state or county office. Once approved, the DBA certificate or registration can be accessed through the customer account, subject to the procedures of the filing jurisdiction.